日本語用論学会大会発表論文集

The purpose of this research is to show how people interpret and evaluate puns from the viewpoint of Cognitive Linguistics. My analysis indicates that an ineffective pun has three characteristics. First, it directs the attention of the listener on the speaker's intention for making a pun, whereas an effective pun allows the listener to notice the speaker's intention indirectly. Second, an ineffective pun focuses on sound similarity, whereas an effective pun takes advantage of sound similarity to create ambiguity. Third, although some ambiguity is necessary when making a pun, an ineffective pun focuses too much attention on its ambiguity.

洒落

国際文化学研究科